designerbiztalk with Matthew Perosi
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Watch anytime you like
There is so much more that you and every designer can do online to drive sales -- if you just knew how. Why not wring every last bit of business out of the online efforts you're already doing?
Yes, you can get more results - by working smarter!
And our webinar guest, Matt Perosi, the guy whom retailers lean on for professional advice about online business, will tell you exactly how. --------------------------------
He is the founder of the Jeweler Website Advisory Group which examines emerging technologies and figures out if they will be useful for business marketing. To date, he's dealt mostly with retailers and that's why you may not have heard of him. But his work gives him a critical insight that's important to you -- a knowledge of how retailers think.
Better still, he explains in specific detail how designers can get so much more out of their online marketing efforts now that programs like Facebook, Twitter and Google+ have evolved.
* How to drive more people to your website, the heart of your online marketing and sales efforts.
* Why your story -- why you as a designer do what you do -- is just as important as what you make.
* Why blogging is one of your best tools for getting your name out there -- and driving people to your website.
* What it means for you that mobile -- unlike print, television, radio and regular online viewing -- is the only media that is growing.
* Why the under-utilized Google+ (you have heard of it, yes?) may turn out to be your strongest online marketing asset.
* What other social media should you be investing your time in?
* Here's a thought: Don't have enough wholesale accounts? Sell directly to consumers by putting a shopping cart on your site! And do it without antagonizing your exisitng accounts.
And, of course, lots more!
Watch it now by clicking on the button below Matthews's picture.
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