Dozens and Dozens of Articles
At your service is an extensive and constantly growing library of articles on running your businesss, from creating your product to pricing it to selling it.
There are plenty of articles answering the most basic questions like 'How do I price my product?' and "How can I get the magazines to notice my work?' Moving beyond that are in-depth features on topics that affect more established jewelry designers and seasoned veterans. The world, and our industry, after all, is evolving faster and faster.
As trends, technology and market conditions change, we keep you up to date with ways of maximizing your time and energy in changing conditions. Sometimes it's important to embrace the new, novel ways of doing business and sometimes the tried-and-true remains the best course. How to know which tack to take? Read about it here.
We have a combined 30+ years of professional journalism experience working for you, and we stay up to date on advances in marketing technology. We also offer you downloadable forms, charts and how-to guides created by our writers and expert Advisory Council.