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| Events, Due Dates & Reminders for Success |
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May 2008
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| Peer-to-Peer email Discussion Group |
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Feature Articles
Find the latest feature articles here! We generally post several new articles a week, and most of them can be found right here. Click on any headline below to find the full article. And be sure to click the 'view more articles' link at the bottom of the page to read articles you may have missed.
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What is a Carnet?
Carnets are "Merchandise Passports." They are international customs documents that simplify customs procedures for the temporary importation of various types of goods. In the U.S., two types are issued: ATA and TECRO/AIT Carnets. . . . keep reading
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Ten Commandments for Being the Company Spokesperson
by Press-Release-Writing.com
You sent out the press release and included the contact information. You are listed as the spokesperson for your company--but what does that mean? And how can you be an effective one? First, always be available, easily reached, and completely prepared for comment. Journalists work on all kinds of deadlines. If a journalist takes the time to call, be available to talk to them . . . keep reading
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Showrooms & Sales Agents
Everyone could use help selling their line. These showrooms and sales agents have the experience to help. Interviewing them is important before you can choose which one is right for you. . . . keep reading
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WWD Jewelry Brand Consumer Awareness January 2007
WWD
The red carpet is intended to boost a luxury brand's image, but there are other ways to raise a profile, including store and brand expansion, compelling marketing and adorning models with collection pieces. So which jewelry brands rank highest when it comes to luxury consumer awareness? In January, the New York-based Luxury Institute released a study on which luxury jewelry brands were most familiar. The institute surveyed more than 500 respondents, ages 30 and above, with a household net worth of $5 million or higher. Below, the top 12 brands and what wealthy consumers think of them. . . . keep reading
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Business Grant Contest by Halstead Beads
Halstead Bead, Inc. is pleased to announce its Second Annual Business Development Grant for new designers entering the bridge jewelry trade. The grant will be awarded to a winning candidate in August. The winner of the 2007 Grant will receive $6,000 in cash and merchandise as well as other benefits. . . . keep reading
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Hollywood Stylists - Power Brokers for Star Wattage
Cindy Edelstein
The entertainment industry will anoint actresses, actors, directors, singers, composers and costume designers, among others during Awards Season. The stakes are high, as well, for designers who will dress the elite gliding down the red carpet and retailers seeking to bask in the glow. The linchpins are the stylists who pick the gowns and accessories and the hair and makeup professionals who concoct just the right look. . . . keep reading
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projectObject METAL:The first in a series of reality craft workshops by Thomas Mann
Thomas Mann
Always wanted to know what it means to be a production jeweler? In this three-day intensive mini-course you'll get a good taste of what it's like to make your living as a jewelry designer and business owner. Four teams of metalsmithing participants ( up to 4 participants per team) will be chosen and challenged to design, prototype, and then produce, in multiples, the target jewelry item. . . . keep reading
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Media Planning and Ad Placements Explained by an Expert
Joanne DeRicco
Do you know how many women read Vogue vs. Bazaar? Or which reaches more city folks? Do you know how often is TOO often to run an ad? Well, a media planner is the expert that will help you made educated choices and possibly help you get insider deals, to boot. . . . keep reading
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Silver Makers Marks and Information
by Cindy Edelstein
The following list is compiled from emails of SilverForum subscribers: The list consists of designers and maker's marks that have been difficult to find in reference materials so far. . . . keep reading
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PR Distribution Tips for Success
by Cindy Edelstein
In order for the world to know about you ... you have to do some public relations. Luckily, the jewelry trade press is an easy audience. They're eager to receive your new photos and business information. BUT you have to send them the right stuff. . . . keep reading
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M.M. Rogers, Inc.
Albuquerque, NM
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